by Wendy Shane | Facebook Advertising, Social Media |
So you carefully crafted every word of your Facebook ad’s copy, created an attention-grabbing headline and meticulously designed or sourced the perfect image. But Facebook didn’t approve your ad! Now what? This article will help you understand Facebook’s advertising...
by Wendy Shane | Facebook Advertising, Social Media |
Like most businesses today, you probably see the value and importance of advertising on Facebook. Social Media Examiner’s 2017 marketing industry report found that 62% of marketers consider Facebook to be their most important platform. However, if you’ve run a few ads...
by Wendy Shane | Facebook Advertising |
When advertising on Facebook, it’s important to understand the value of split testing your ads. Split testing, also known as A/B testing, allows advertisers to run controlled experiments with their ads in order to discover which approach is the most effective and...
by Wendy Shane | Facebook Advertising, Social Media |
Facebook has become so much more than just a social site, and it’s now a premier platform for marketing and advertising. Businesses of all sizes and types are seeing the value in advertising on the social media giant. Whether you want to increase sales, boost brand...
